Swati Singh

swati

Swati Singh

General Manager – Digital Growth & E-Commerce

Mrs. Swati Singh leads the Marketing function at Ascent Meditech, bringing over 12 years of diverse experience across the pharmaceutical, skincare, consumer goods, and digital sectors. With a strong background in brand strategy, storytelling, and digital transformation, she has built and elevated brands both in India and internationally.
An alumna of IIM Calcutta and a graduate in Mass Media, Mrs. Singh combines analytical insight with creative acumen to craft brand narratives that are data-driven, audience-focused, and impact-oriented. She has successfully led high-performing campaigns and digital growth initiatives for prominent brands including Flamingo, Bioderma, BabyChakra, Mac Cosmetics, ID Fresh, Jubilant, and Gyans, among others.
At Ascent, she is responsible for shaping integrated marketing strategies, strengthening brand equity, and accelerating e-commerce presence. Her approach is rooted in understanding consumer behavior, delivering meaningful messaging, and fostering brand connection and loyalty.
Passionate about driving brand impact through innovation and insight, Mrs. Singh continues to contribute to Ascent’s mission of making quality healthcare products more visible, relatable, and accessible.

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